Description: Rolex Day-Date 1803 Pre-owned Rolex Day-Date ref 1803 (1973). Rolex released the Day-Date in 1956, making it the first wristwatch to display both the fully spelled-out day of the week and the date on the dial. Rolex reserved the collection exclusively for precious metals from the very beginning, positioning the Day-Date as the brand’s flagship model and a symbol of success, influence, and accomplishment. Over the decades, it became closely associated with